A SUBGROUP OF A SINGLE BUSINESS OR A COLLECTION OF RELATED BUSINESS...
5. A subgroup of a single business or a collection of related businesses within the larger organization is
called a(n):
a. conglomerate
b. joint venture
c. strategic business unit (SBU)
d. oligarchy
e. strategic alliance
ANS: C
This is the definition of an SBU.
PTS: 1
REF: 26
OBJ: 02-2
TOP: AACSB Reflective Thinking
KEY: CB&E Model Strategy
MSC: BLOOMS Level I Knowledge