A SUBGROUP OF A SINGLE BUSINESS OR A COLLECTION OF RELATED BUSINESS...

5. A subgroup of a single business or a collection of related businesses within the larger organization is

called a(n):

a. conglomerate

b. joint venture

c. strategic business unit (SBU)

d. oligarchy

e. strategic alliance

ANS: C

This is the definition of an SBU.

PTS: 1

REF: 26

OBJ: 02-2

TOP: AACSB Reflective Thinking

KEY: CB&E Model Strategy

MSC: BLOOMS Level I Knowledge