IN THEORY, AN SBU SHOULD HAVE ITS OWN RESOURCES FOR HANDLING BASIC...

2. - MARKETING 12TH EDITION LAMB TEST BANK
MARKETING 12TH EDITION LAMB TEST BANK

2. In theory, an SBU should have its own resources for handling basic business functions.

ANS: T

PTS: 1

REF: 26

OBJ: 02-2

TOP: AACSB Reflective Thinking

KEY: CB&E Model Strategy

MSC: BLOOMS Level I Knowledge