MARKETING RESEARCHERS MAY BE CERTIFIED, AND THE CERTIFICATION IS C...

65) - MARKETING RESEARCH 7TH EDITION BURNS TEST BANK
MARKETING RESEARCH 7TH EDITION BURNS TEST BANK
65) Marketing researchers may be certified, and the certification is called the Professional Researchers Certification (PRC). Answer: TRUE Difficulty: Moderate Objective: 3 Question type: Concept Course LO: Define the nature and role of marketing research