, THE ATTITUDE OF THE RECIPIENT TOWARDS RECIPIENT COULD NOT INQUI...

2003), the attitude of the recipient towards

recipient could not inquire of the source for

receiving the knowledge has received

knowledge clarification. This type of

limited attention. To assess the recipient’s

questioning is often found in organisations

attitude towards the knowledge the

where formal documented legal and

attitude measure that comprise the Theory

regulatory compliance self-assessment

of Reasoned Action (TRA) was used

and audit surveys are completed by

(Fishbein & Ajzen, 1975). The theory

employees and returned to the recipient’s

purports that attitude towards a behaviour

(originator) for review and or action.

is a precursor to an individual’s intention

towards performing the behaviour. For

The different structures of questions

instance, if an individual has a favourable

employed for this study were binary, open-

attitude towards sharing their knowledge

ended, and directed and the subsequent

within an organisation, they are highly

hypotheses are:

likely to share with others. A less

favourable attitude may result in little, or

no, knowledge being shared. Since the

School comprise the sample of

participants. Since the objective of this

TRA has been successfully used in earlier

phase was to collect knowledge pertaining

studies on knowledge sharing (Bock &

to the case, no distinction was made

Kim, 2002; Ryu et al., 2003), use of this

between the responses from lecturers or

measure was considered justified in this

study.

postgraduate students – all responses

were considered bona fide. Of the

participants approached, those who