EXERCISE 10-15 (CONTINUED) ALTERNATIVE SOLUTION

2. Students’ answers may differ in some details from this solution. Applied Pharmaceuticals Financial Return on +Stockholders’ EquityCustomer Customer perception of + +first-to-market capability Customer perception of product quality Internal Business + –R&D Yield Defect rates Process Learning Percentage of job and offers accepted Growth Dollars invested in engineering Dollars invested in training per engineer engineering technology Problem 10-20 (continued) Destination Resorts International SalesNumber of repeat customersRoom cleanlinessAverage time to Percentage of resolve customer –error-free repeat complaint customer check-ins Employee + Growth –employee moraleturnover Survey of Number of employees re-ceiving database training