1 THE CONTRIBUTION MARGIN (CM) RATIO IS THE RATIO OF THE TOTAL CONTR...

6-1 The contribution margin (CM) ratio is

the ratio of the total contribution margin to total

sales at which profits are zero. It can also be

sales revenue. It can be used in a variety of

defined as the point where total revenue equals

total cost, and as the point where total contribu-

ways. For example, the change in total contribu-

tion margin from a given change in total sales

tion margin equals total fixed cost.

revenue can be estimated by multiplying the

change in total sales revenue by the CM ratio. If