A COMPARISON BETWEEN (I) THE PROPOSAL FOR KREEM TO BECOME EXCLUSIVE...

2. A comparison between (i) the proposal for Kreem to become exclusive toiletries supplier to a new HCC customer, Longmore, and (ii) renewal of the existing contract with Mangold, on the basis that (owing to a conflict of interest) Kreem is not able to undertake both contracts. Your comparison should cover the contract period (1 January 2011 – 31 December 2013). It should include sensitivity analysis on selling price and a discussion of the assumptions affecting the other elements in your calculations. You should also set out the risks to Kreem of each contract and your recommended option.