I’M SO TIRED THAT I CAN’T TAKE _ WHAT YOU’RE SAYING.A. IN B. OUT....

35. I’m so tired that I can’t take _ what you’re saying.a. in b. out. c. up d. downquestion 36-45 : Read the following passage carefully and then choose the best option to fit each space. Identify your choice by circling letter A, B, C or D on the answer sheet.The first thing to be said about market research is that it is not an (36) _ to management decision- making. No form of market research, no matter how deep, complicated and detailed, can ever be seen as a substitute for creative decision- making by professional managers. (37)_ its very best, all it can do is (38) _ some doubt and clarify the nature of the problem. It may even be seen as a tool which can improve the (39) _ of decisions but it is not in itself a decsion- making mechanism.Market research, in (40) _ with a number of other approaches in marketing, sufeers from the frequent complaint that it is not really accurate. Market research results can never be completely accurate because they (41)_ with a dynamic, ever-changing marketplace. It is vital that this is understood by everyone with an interest in the results. There is, therefore, an ongoing need for creativity and imagination when (42) _ market research results and when making any (43) _ to apply them in the marketplace.Lastly, it should always be remembered that market research is not an end in itself but simply a (44) _ by which some degrees of risk can be removed from marketplace activity. If no activity (45) _ from the research, then the entire exercise has been completely pointless.