ANYTHING THAT A FIRM DOES ESPECIALLY WELL COMPARED TO RIVAL FIRMS...

75) Anything that a firm does especially well compared to rival firms is referred to as A) competitive advantage. B) comparative disadvantage. C) opportunity cost. D) unsustainable advantage. E) an external opportunity. Answer: A Diff: 1 Objective: 1.08 Discuss how a firm may achieve sustained competitive advantage. Learning Outcome: Discuss strategies that companies use to acquire and maintain competitive advantages