A. THE SIGNIFICANT INCREASE IN SALES AFTER THE RELOCATION OF THE BO...

9. a. The significant increase in sales after the relocation of the books indicates that customers are morelikely to buy books at the front of the store (choice b) and that the display may have caught the inter-est of people who might not otherwise purchase a romance novel (choice c). It is also logical to con-clude that sales would further increase if the books were moved even farther toward the front of thestore (choice e). Choices band eand the increase in sales all suggest that customers believe the bestbooks are near the front of the store (choice d). The only conclusion that cannot logically be drawnfrom this scenario is that customers will come back to purchase more romance novels (choice a). Thedata does not indicate repeat purchases for customers.